Course Catalog

ECTS Credits : | Offered semester : | Language :
Department :
Course work load :102 hour(s) + 0 minute(s)
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Recommended for exchange students
Course Description
The course aims to give an understanding of the scope and complexity of the tourism industry. Tourism industry and its components are defined; such as transportation, accommodation, travel industry, IT firms, banks, financial institutions. Emphasis is given on integrated international tourism firms. The structure and organization of international tourism industry is outlined. The course also includes the following subjects: History of travel and tourism; types of tourism; tourism demand and supply; nature of tourism industry; economic, social and cultural aspects of tourism; sustainable tourism; tourism policy, planning and development; future trends in global tourism.
Core in Curriculum
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Recommended for exchange students
Course Description
This course explores the connection of tourism to global issues such as economic crises, climate change, and terrorism. Since global tourism is a dynamic phenomenon, influenced by global events and tourism demand therefore the topics covered in this course may change according to current events or issues.
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Restriction :
Consent :
Recommended for exchange students
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Restriction :
Recommended for exchange students
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Restriction :
Prerequisite(s) :
Recommended for exchange students
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Recommended for exchange students
Course Description
As the course is a part of Economic Geography, it starts with a review on the history of world civilizations, characteristics of civilization and development of society (hunter-gatherers, agricultural society, industrial revolution, etc). The course continues with the essentials of geography with respect to the concepts of travels and tourism, sustainability, and links the theory to the introduction of major tourism attractions in Turkey and worldwide regions, based on written and visual materials.
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Recommended for exchange students
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Recommended for exchange students
Course Description
This course examines subjects including tourism policy process, relations of policies with strategic planning function, how tourism policies effect planning on local, national and international level.
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Consent :
Recommended for exchange students
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Restriction :
Recommended for exchange students
Course Description
THM/L 221 is a Spanish Language Course addressed to students who study at Tourism and Hospitality department. Students aim to achieve the Elementary level (A.1, European Common reference level). It aims to present basic grammatical structures and vocabulary used in daily life. It focuses on developing basic listening and comprehension skills through simple conversation and short compositions.
Core in Curriculum
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Restriction :
Prerequisite(s) :
Recommended for exchange students
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :127 hour(s) + 30 minute(s)
Restriction :
Consent :
Recommended for exchange students
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Recommended for exchange students
Course Description
This course interests in political geography and geographical texts, maps, letters, essays. “Political Geography” is a specific interdisciplinary releated with historical geography, social and cultural geography, demography, tourism, ecology, urban geography and political sociology, and economic geography. Texts in Political Geography are examined in social and humanistic cultural context.
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Consent :
Recommended for exchange students
Course Description
The course is intended to examine the three basic functions of Lodging Management: Rooms Division (Front Office & Housekeeping), Food & Beverage, Sales & Marketing. The course is also aimed at helping students acquire the basic skills necessary for the operations and other management analysis. Students will be introduced to the concepts and techniques of rooms sales, revenue budgeting, analysis of rooms sales and profit. In order to explain the real life of Lodging Management, we will invite professionals from the field and we will visit some of the hotels to examine operations.
Core in Curriculum
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Consent :
Recommended for exchange students
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Recommended for exchange students
Course Description
The course will provide the students with knowledge and computerized practice for global distribution systems.
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Recommended for exchange students
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Consent :
Except students from following programme
Management of Performing Arts
Recommended for exchange students
Course Description
This course aims to present the structural and behavioural characteristics of the cultural market and introduce different audience types of arts & culture scene through sociological and economic perspective. The course presents the contemporary strategies used in promoting, selling and communicating cultural products and services, within the growing international culture market. After discussing on basic marketing terms and various aspects of participation to culture, based on local and international literature, the course will examine the distinction between cultural products and services, and regular consumer goods and conceptualizes steps of audience development feeding on marketing, sociology and communications theory. The course will also discover creative examples of cultural marketing and audience development strategies.
Core in Curriculum
ECTS Credits : | Offered semester : | Language :
Department :
Course work load :153 hour(s) + 0 minute(s)
Restriction :
Prerequisite(s) :
Recommended for exchange students
Course Description
The aim of the course is to present to the students the application of recent marketing strategies to various sectors such as fashion, entertainment, art and culture, real estate, health care and recreation. The course also aims to present recent applications in green, interactive, and non-profit marketing. The course is composed of lectures by academicians and presentations by managers from the business world.
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