Course Information

VOC 137 : The Sociology of Media

Schedule
AcademicYear Course Code Course Name Year of Study Offered semester ECTS Theory+Practice (Hour)
2024-2025 VOC 137 The Sociology of Media Year I Fall Only 5 3+0
Course work load : 127 hour(s) + 30 minute(s)
English
Core
Associate's Degree
Ayşegül Ertekin Özçakır, Lecturer (Fall)
This course aims to give students a critical perspective on the media, which has become a natural part of our daily lives. Within the scope of the course, after providing a theoretical background based on concepts such as sociological thinking, critical media literacy, and media theories, several media content that we encounter in daily lives is discussed and analyzed in a social and cultural context.
Upon successful completion of the course, students will be able to;
  1. criticise the cultural effects of media in the daily life.
  2. analyze the social reception and interpretation processes of various media contents
  3. consider and examine media contents in the cultural and social context
  4. analyze and criticise the representation of women, men, LGBTQ, minorities... etc. in media
  5. comprehend media usage motivations and patterns of society in the cultural and social context
Blended
Theoretical lectures(Lecture), Study time for Theoretical Lectures (Lecture), Discussion, Midterm(s), Study time for midterm(s), Final exam, Study time for final exam
Requires consent of instructor for non-departmental students
Except students from following programme
Photography and Videography , Public Relations and Advertising
.

Course Content

Introduction to the course
Sociological Thought and Sociological Imagination
Critical Media Literacy
Television Theories
The Hegemony - Ideology Concepts and Media
Cultural Studies
Midterm
Commercials and Consumption
Television Series in Turkish Media
Newscasts in Turkish Media
Reality Shows in Turkish Media
Surveillance and New Media
New Media and Identities
General Evaluation
Final Exam
Final Exam
Final Exam
Assesment Methods And Criteria Quantity Percentage (%)
Midterm(s) 1 40
Final exam 1 60
Total (%) 100

Program List

Public Relations and Advertising | Curriculum | Prerequisites / Conditions Graph

Offered In Elective Lists

VOC Full List
Course List for Exchange Students - All
Course List for Exchange Students - English
RTV List

Program Learning Outcomes

F = FullP = PartialN = None

 Program 1 2 3 4 5 6 7
Public Relations and Advertising
P P P P P P P
 Program 1 2 3 4 5 6 7
Radio and Television Programming
- - - - - - -

Course Curriculum Map

M = MasterD = DevelopI = IntroduceN = None
Program Learning Outcomes
Graduates of the programs will be able to;
1. follow and implement the tools used in marketing, public relations, and advertising campaigns.
2. demonstrate a clear, professional, cultural understanding and theoretical background of marketing, public relations, and advertising.
3. develop their ability to work as a team member.
4. assess technological developments and learn how to access resources for communication strategies.
5. produce the decision-making processes of customers
6. follow and establish the information flow between the organization and the media and other shareholders.
7. analyze and criticize current advertising and public relations campaigns and developments in these areas.
 Program 1 2 3 4 5 6 7
Public Relations and Advertising I I D D D I I
 Program 1 2 3 4 5 6 7
Radio and Television Programming N D I N I I I

Academic Integrity

Any test, assignment, paper, or report submitted by you and that has your name on it is presumed to be your own original work that has not previously been submitted for credit in another course or has not been written partially or completely by another person. In all of your assignments, you may use words or ideas written by other individuals in publications, web sites, or other sources, but only with proper attribution as explained in your course. If you are not clear about the expectations for completing an assignment or taking a test or examination, be sure to seek clarification from your instructor. Finally, you should keep in mind that as a member of the campus community, you are expected to demonstrate integrity in all of your academic endeavors and will be evaluated on your own merits.. The consequences of cheating and academic dishonesty is a formal discipline punishment as regulated by the Turkish Higher Educational Council.

Educational Support for Disabled Students

If you have a disability for which you are or may be requesting an accommodation, you are encouraged to contact both your instructor and Bilgi Accessible Education Unit as early as possible in the term. Bilgi Accessible Education Unit will verify your disability and determine reasonable accommodations for this course. For more information, visit http://step.bilgi.edu.tr/en/ogrenci-destek-merkezi/bilgi-accessible-education-unit/
5/31/2024 6:26:50 AM
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